August 2015 Chapter Meeting

The Keys to Your Blog: The Ins and Outs of Starting, Maintaining & Leveraging your Blog

Presented by

 Digital Lifestyle Expert Carley Knobloch 

Join us for an incredible presentation by Digital Lifestyle Expert Carley Knobloch.  Ms. Knobloch’s blog, CarleyK, is a powerhouse site that corrals and provides useful and succinct information about today’s technological and digital challenges in a fun and approachable way. 

Did you know that companies that blog have 97% more inbound links? Or that 60% of consumers feel more positive about a company after reading custom content on its site? No longer the wave of the future, blogging is here to stay and many businesses are using this new medium to successfully drive business their way. 

Carley will share her systems, secrets and suggestions to help you decide:

• What platform to use to set up your blog
• What to blog about
• How many times a week to blog
• How to convert blog readers to customers
• How to leverage the blog to grow your mailing list
• Ways to drive traffic to your blog

If you’re not blogging, you're not making connections with your future clients. If you are blogging, you may be unsure of how to establish your voice, build readership, and convert readers into clients. 

Carley Knobloch is on a mission to help people improve their relationship with technology, one tap or swipe at a time. She’s a digital lifestyle expert and regular contributor on the Today Show, KTLA, and CNN. She’s also a home automation expert and host for HGTV, where she helps audiences make sense of emerging home technology in an easy, approachable way. Carley has been featured in Real Simple, Allure, and Bloomberg Businessweek. She resides in Los Angeles with her husband, two kids, a Springer spaniel, and myriad smartphones. Find her on Twitter at @carleyknobloch or at her blog at www.CarleyK.com. 

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